Product Liability

Overview

Even products that meet rigorous design, manufacturing and marketing standards can be the subject of product liability claims, regulatory scrutiny and reputational risk. The Aird & Berlis Product Liability Group helps clients anticipate challenges, defend complex disputes and navigate evolving regulatory requirements with practical, industry-focused advice.

We advise and defend businesses engaged in the design, manufacture, importation, distribution and sale of products across a broad range of sectors, including energy, mining, agriculture, transport, retail, food and beverage, life sciences and healthcare (including medical devices and pharmaceuticals), construction and engineering, as well as luxury, durable and fast-moving consumer products. We understand the complex legal, regulatory and commercial issues, including intellectual property considerations, that businesses face throughout the product lifecycle.

Our lawyers represent clients in product liability claims, class actions and regulatory proceedings, and advise on product safety, regulatory compliance, product recalls, packaging, labelling and risk management. We have represented clients at every level of court, including the Supreme Court of Canada, as well as before administrative tribunals and regulatory bodies across Canada. From proactive compliance and risk assessment to complex litigation and dispute resolution, we help clients identify and address challenges, respond effectively and protect their business interests. Drawing on the firm’s multidisciplinary capabilities across our Litigation & Dispute Resolution, Class Actions, Intellectual Property and Competition, Antitrust & Foreign Investment Groups, we deliver strategic, business-focused solutions tailored to our clients’ objectives, working closely with in-house counsel and co-ordinating effective cross-border strategies.

Members of our group are recognized for their product liability experience by leading legal publications, including Benchmark Litigation Canada, Lexpert and IP STARS.

Through articles, publications and speaking engagements, we regularly address developments affecting product liability, class actions, misleading advertising, consumer protection and related litigation, helping clients stay informed about emerging risks and trends.

We work closely with clients to develop practical, strategic solutions that help them manage product liability risks while supporting their broader business objectives.