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Jennifer Shayko Discusses the Economic Impact of Franchising in Canada

Jennifer Shayko, partner and leader of the firm’s Franchising Group, was recently featured on Canadian Justice with host Christine Van Geyn in recognition of World Franchise Day.

During the episode, Jennifer shared insights on the economic significance of franchised businesses in Canada, highlighting what defines a franchise, the advantages of the model and key factors for success as a franchisor or franchisee. She also addressed legal considerations, common challenges and how the franchise industry is adapting in a post-pandemic environment.

Click here to watch the episode.