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Dec 5, 2017: 14:00 - 15:00
Branding in the Cannabis Sector: Regulations, Restrictions and Tips on How to Market Your Brand
Archive Now Available!
Marketing a business can be a difficult task and often requires a high level of expertise to properly engage with a specific audience. When it comes to marketing in the cannabis sector, what do you need to know? How do licensed producers (LPs) communicate about a product that is highly regulated?
In this webinar, our panel of experts discussed the risks, advantages, guidelines, government regulations and best practices for building a brand in the emerging cannabis industry.
- Risks of getting it wrong and benefits of getting it right
- Recent LP guidelines for self-regulation
- Government regulations
- How to build a brand
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Maxim Zavet - President, Emblem Cannabis
Corey Herscu - Chief Executive Officer, RNMKR PR